Work
Strategic Growth Marketing Manager · GrowthX
First hire on the GrowthX team. GTM intelligence and account prioritization for 600+ AEs and 200+ SDRs. I manage millions of Clay credits a year and partner with marketing, sales, and product.
Target account list enrichment workflow
With one teammate, I co-built the workflow that scores accounts on fit and signals and routes them by product: a 100+ step Clay build that we built and ran in three weeks.
240Kaccounts scored; now the base list for all marketing and sales targeting
Signal-based account intelligence
Scoring model design, signal sourcing in Clay and Common Room, and prioritized account lists, plus training marketers and sellers to work signals into their daily workflows.
$70M+pipeline influenced in my first six months, with median opportunities about 3x the company baseline
OrganicOutreach
Oct 2018 – Oct 2026
Founder & CEO
Hired and managed 2 GTM engineers, 40+ appointment setters, and a customer success hire. Created and taught a coaching program on multichannel outbound for 45+ B2B SaaS founders.
Vavia
Fractional GTM Engineer
A consulting engagement aimed at helping a 25-location dumpster rental franchise grow.
Permit-to-lead pipeline
I own the project and manage the GTM engineer building it. n8n automations pull newly filed building permits, giving each location’s sales team a signal before the permit is even issued, and filter out the ones that won’t need a dumpster: trade-only work, no phone number, tract builders.
Co-Founder · Acquired by Vouris
Co-founded a sales performance and SDR tracking platform for outbound teams, working alongside a technical co-founder. Acquired by Vouris in 2022; wound down in 2024 to focus on OrganicOutreach.
Sales performance and SDR tracking platform
I led product strategy, customer discovery, and go-to-market: running discovery calls and building a waitlist that included people from Clari, Revenue.io, Twilio, and LiveRamp. Took the product from idea to an MVP with paying customers.
~$1K MRRwithin five months
The Arthur G. Russell Co.
May 2018 – Jun 2020
Control Systems Engineer
Designed, programmed, and commissioned automation systems for high-speed custom assembly machines and production lines, mainly for medical device manufacturers.
Needle assembly line for a Fortune 500 medical device maker
A multi-year, multimillion-dollar, multi-zone system that coordinated part feeding, cam-driven assembly stations, robotics, and finished-product output. I programmed several of the line’s stations and was on the on-site commissioning crew that brought it into production at the customer’s plant.
Where I learned to make systems work under real production pressure.
End-to-end machine projects
Owned smaller projects from electrical panel design and schematics through programming, and traveled on my own to install, program, and commission machines at customer sites.
The foundation I now bring to GTM systems, data pipelines, and automation.